13th Andean Congress of Contact Centers
Showcases the Changing Landscape of BPO and how Technology Plays a Key Role
Convergys
(NYSE: CVG) Uses Social Media to Attract Young Hip Workforce for BPO Operations
in Bogota
Bogota Colombia, Vancouver BC – April 25,
2016 - Investorideas.com reports on the recent 13th Andean Congress
of Contact Centers and Customer Relationship Management (13 Congreso ANDINO) held
in Bogota on April 19th to the 21st, 2016 and a snapshot
of one of the Bogota-based companies in the sector.
The Andean CC and BPO Congress is a meeting place
for the best service companies and suppliers of the latest technology with a
view to promoting, representing and protecting their interests. This year’s
theme and focus was the integration of technology to the human element of BPO;
‘humalogy’.
Speakers including well-known technology
consultant and startup founder of several companies, Scott Klososky, stressed
that as robotics and digitalization will improve costs and make the BPO sector
more efficient, there is still room for human contact to resolve problems in
the process.
The Congress, Invest in Bogota and the
companies that opened their offices for tours to show how the sector is
thriving in Bogota, all agreed that Bogota has a talent pool of young workers
that are a key to the current success and future growth.
Bogota, Colombia is fast becoming a
destination for tech companies in need of BPO, KPO and ITO. In fact “the number of companies participating
in the sector has more than tripled in the last ten years“, says Felipe Rojas
from Invest in Bogota. Bogota is the
leader in Colombia for the sector with 63% of BPO and KPO located there.
Medellin is second with 22% and overall Bogota accounts for 50% of the
employment in the sector.
Companies like Unisys, AIG and Convergys are
capitalizing on the young, eager and educated talent pool that awaits
opportunity in Bogota.
Convergys has been in Bogota for five years
now. Walking into the modern office building, you see a wall of fame showcase
waiting to be filled with devoted employees.
Several young people were filling out applications as we entered the
office for an overview of their operations.
They tell us in the meeting they started with
one office and now have two in Bogota, so business is growing. The operations
here are leaders in bilingual agents. The Company says there is a pool of
bilingual talent and one of the ways they find it and attract it, is with
social media like Facebook, with all ads in English.
Having the ad campaign in English is a first
level indication of bilingual talent, followed by online tests in the interview
process, in-depth interviews and then training for 30-60 days.
Convergys has hired over 900 bilingual
employees this year in Bogota. And how do they keep them?
Convergys has created a young, hip and fun
working place that includes a rooftop terrace looking over the city to have
lunch, ‘So You Think You Have Talent’ contests with great prizes and also
rewards employees with incentives to refer other recruits, with prizes ranging
from sunglasses right up to a motorcycle.
The takeaway from the Congress and the
meetings is that Bogota is on the radar for tech companies looking for
dedicated, young support staff that not only do the job well - but are happy
doing it.
D. Van Zant for Investorideas.com
Read
the release in full and view images at http://www.investorideas.com/news/2016/main/04251.asp
Opening
of 13th Andean Congress of Contact Centers and Customer Relationship
Management (13 Congreso ANDINO) held in Bogota
Humalogy scale in Scott Klososky presentation
About
Convergys (NYSE: CVG)
Convergys
delivers consistent, quality customer experiences in 58 languages and from more
than 150 locations around the globe. We partner with our clients to improve
customer loyalty, reduce costs, and generate revenue through an extensive
portfolio of capabilities, including customer care, analytics, technical
support, collections, home agent, and end-to-end selling. We are committed to
delighting our clients and their customers, delivering value to our
shareholders, and creating opportunities for our talented, caring employees,
130,000-strong in 31 countries around the world. Visit www.convergys.com to learn more about us.
About
Invest in Bogota: http://en.investinbogota.org/
Invest
in Bogota is the investment promotion agency for Bogota, a public-private
partnership between the Bogota Chamber of Commerce and the City Government.
In
2009 we were ranked by the World Bank as the best investment agency of a
developing country. Our mission is to support investors who are exploring
opportunities in Bogota.
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